Privacy Policy

This Privacy Policy explains how Birmingham Electricians Ltd collects, uses and protects personal information when you use this website or contact us.

We only collect the information we need to respond to enquiries, provide our services, improve the website, and meet any legal or business record-keeping requirements.

Who we are

Birmingham Electricians Ltd provides specialist house rewiring services across Birmingham and the Midlands.

Business name: Birmingham Electricians Ltd
Phone: 0121 444 2047
Email: [email protected]
Address: Birmingham Electricians Ltd, Green Slade Crescent, Marlbrook B60 1DS United Kingdom

What personal information we collect

We may collect personal information when you contact us through the website, by phone, or by email.

This may include:

• your name
• your email address
• your phone number
• details about your enquiry
• any information you choose to provide in your message

We do not ask for sensitive personal information through this website.

Website forms

If you complete a form on this website, we use the information you provide to respond to your enquiry.

This may include contacting you by phone or email about your quote request, service enquiry, or project.

Website analytics and advertising

We use website analytics and advertising tools to understand how the website is used and to help improve our marketing.

This may include tools such as:

• Google Analytics
• Google Ads
• UserMaven

These tools help us understand things like website visits, page views, traffic sources, and how visitors interact with the website.

We do not use these tools to directly identify individual website visitors.

Some analytics or advertising tools may use cookies or similar technologies. More information is available in our Cookie Policy.

How we use your information

We may use your personal information to:

• respond to your enquiry
• provide a quote
• arrange a call, visit, or follow-up
• provide our services
• keep records of enquiries and customer communication
• improve our website and customer experience
• monitor website performance
• measure advertising and marketing activity
• meet legal, tax, accounting, or regulatory requirements
• protect our website and business from misuse or security issues

We do not sell your personal information.

Lawful basis for using your information

We use your personal information under the following lawful bases:

Contract

When we need your information to respond to your enquiry, provide a quote, arrange work, or deliver a service.

Legitimate interests

When we use your information to manage enquiries, keep business records, improve the website, measure marketing performance, and operate the business effectively.

Legal obligation

When we need to keep certain records for tax, accounting, legal, or regulatory reasons.

Consent

Where we ask for your permission, such as for certain types of marketing or non-essential cookies.

Marketing and remarketing

We may use advertising platforms such as Google Ads to promote our services.

In the future, we may also use remarketing or similar advertising features. This may allow us to show relevant adverts to people who have previously visited our website.

Where required, this will be managed through cookie consent settings.

We will not send you direct email marketing unless we have a lawful basis to do so.

Who we share information with

We may share personal information with trusted service providers where necessary to run the website, respond to enquiries, provide our services, or manage the business.

This may include:

• website hosting providers
• website analytics providers
• advertising platforms
• email providers
• form or website security tools
• accounting or professional advisers
• legal or regulatory authorities, where required by law

We only share information where necessary.

How long we keep your information

We only keep personal information for as long as necessary.

As a general rule:

• enquiry data may be kept for up to 2 years after the last contact
• customer records may be kept for up to 6 years where required for tax, accounting, legal, or business record purposes
• marketing data will be kept until you unsubscribe or ask us to remove it
• analytics data is kept according to the settings of the analytics tools used

If information is no longer needed, we will delete it or anonymise it where appropriate.

How we protect your information

We take reasonable steps to keep personal information secure.

This includes using secure website hosting, protected systems, access controls, and appropriate technical measures to reduce the risk of unauthorised access, loss, misuse, or disclosure.

Your rights

Under UK data protection law, you have rights over your personal information.

You may have the right to:

• ask for a copy of the information we hold about you
• ask us to correct inaccurate information
• ask us to delete your information in certain circumstances
• ask us to restrict how we use your information
• object to certain uses of your information
• withdraw consent where we rely on consent

To make a request, please contact us using the details below.

Complaints

If you are unhappy with how we handle your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office.

ICO website: https://ico.org.uk/

Links to other websites

This website may contain links to other websites. This Privacy Policy only applies to this website. If you visit another website, you should read their privacy policy.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be published on this page.

Contact us

Please contact us if you have any questions about this Privacy Policy or the personal information we hold about you.

Phone: 0121 444 2047
Email: [email protected]
Address: Birmingham Electricians Ltd, Green Slade Crescent, Marlbrook B60 1DS United Kingdom